What is the purpose of cloud service management?

The purpose of cloud service management centers on the effective management of cloud services in order to ensure that service levels are consistently maintained. This involves overseeing various aspects of cloud service delivery, including performance monitoring, incident management, resource allocation, and compliance with service level agreements (SLAs). Maintaining service levels is crucial as it impacts user satisfaction and the overall reliability of the cloud environment.

Effective cloud service management ensures that organizations can meet their business needs by optimizing usage, controlling costs, and enhancing service quality. It encompasses a holistic approach that integrates various management practices and tools used to support an organization's cloud strategy, leading to improved operational efficiency and reliability.

Other options revolve around marketing, restrictive access, or developing in-house protocols, which do not capture the comprehensive nature and purpose of cloud service management as it focuses primarily on ensuring effective service delivery and maintenance of standards.